US Launch Business Strategy BALMUDA (USA)
- Category
- - Branding Partner
- - Business Consultation
- - Communication Strategy
Client Balmuda Co., Ltd.
Project US launch Strategy
Period 2020.4.29-
Outline Planning and execution of the brands communication plan on entering in to the North American market
Solution
Creating wonderful experiences with products that have not existed until now. Through creativity and technology, BALMUDA provides experiences that move people like never before.
When entering the North American market it was important to not simply focus on the appeal of the product itself, but also the personality of BALMUDA as a brand and the vital inclusion of a story. We and directed both the business strategy and communication plan for the brands launch.
