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Make the real beauty Danskin

- Communication Strategy
- Design

Client Goldwin Inc.
Project Danskin Brand
Period 2017~
Description Since 1882, the DANSKIN brand has been synonymous with femininity, innovation, quality and superior comfort. Pioneering the boundaries of dancewear, taking this experience and applying it to their lifestyle fashion collection.

As their branding partner Kitchen & Co. has helped DANSKIN with their brand strategy, creative direction and activation since their 2017 launch in Japan. Producing and designing catalogs and visual assets which showcase the brands message ‘WEAR TO PERFORM’.